Crossing the Line

I’m often asked by people “Why don’t you make a network?” and “Why don’t you be an affiliate and promote your own clients more?” and certainly we have considered it, but it always comes down to a key issue : conflict of interest. And I’m sure we could boost our revenue rather nicely if we started playing all side of the business, but at the same time we very well may destroy our trust amongst our affiliate partners. Firms such as Pepper Jam have progressed through the business from merchant, to affiliate, to affiliate managers to Network. The mixed reviews and Read More…

LinkShare China is go.

Well while everyone is raving about the new LinkShare Publisher Dashboard I decided to take a look around the rest of the site to see what had changed. Heading straight to the international section and then over to jobs, and low and behold what do we see jobs for LinkShare China in Shanghai. So it would appear the rumours were true and LinkShare is finally heading into China! Not much else available that I can find on the China launch, the last time it seems to have been mentioned was back in early 2006 in an article inRevenue. Well it will be interested to see Read More…

2007 AMWSO Year in Review

2007 was a year of innovation and evolution for AMWSO, and especially toward the end of the year, the door was opened for some exciting developments and opportunities in 2008. In 2007 we launched over 10 new programs, including Baghaus, Ecampus,Sonoma Diet, Jillian Michaels, along with several more. We had great success with these launches along with the affiliates who joined up and started promoting them. We helped Ecampus have their best year ever during the back to school season, and we helped Baghaus spread their brand and become a premier handbag focused merchant. Diet season is starting right now, and we have Read More…

Holiday Affiliate Campaign Preparation

Well, Christmas, Hanukkah, Kwanzaa, New Years, Thanksgiving, they are all almost here and of course this means lots of consumer buying. For affiliate marketers, it means lots of site work, deal preparation, and testing. This is often times the busiest time of year, but for good reason, since it’s usually the most profitable time of year. Are you looking for help or guidance as to what you should be doing to prepare your affiliate business for the holidays?  Take a look at this Holiday Season Tips article prepared by the folks over at Share Results for some ideas and tips.  Some other ideas for niche Read More…

Linkshare Awards a real blast

Well, just got back from the Linkshare Awards Dinner – Food was awesome at Cyprianis and the networking was even better – these events are far too much fun to be considered work! 2 AMWSO clients were nominated this year, Forzieri for International Merchant and Gaiam for Innovative Merchant, and unfortunately we only won one of them.So Forzieri is a bridesmaid for the second time – but I get the feeling a future Golden Link is on its way for this excellent merchant and its super AM Patrick Goodfellow.On a brighter note, Gaiam as expected won Innovative Merchant of the Read More…