Coupon Strategy – Why Use Coupons?

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I’m going to take a little break from my workflow series to write about coupon strategy for merchants. Coupons are a great tool to employ in youraffiliate strategy for luring shoppers to your site and turning those shoppers into new customers. Let’s take a look at a couple of the reasons why you might want to employ coupons as part of your overall strategy.

This is an excerpt. To get the complete article please visit Affiliate Program Management Coupon Strategy – Why Use Coupons?