Affiliate Summit Wrap-Up: Day 2

The second and final day of the Affiliate Summit expo was slightly less busy than the first day of the event, as many participants had a very tight schedule and needed to return to their respective destinations, or perhaps, for some, just run for the hills from the enticing allure and over-the-top luxury that epitomizes Las Vegas. Although there was much affiliate marketing, networking business and deal-making taking place during the day, for AMWSO in particular, it was a pleasant opportunity to meet and greet in person a variety of colleagues, partners and potential collaboration opportunities, in a bit more relaxed atmosphere. Read More…

Affiliate Marketing: Outsourcing (OPMs) is More Cost Effective Than Hiring In-House

According to Shawn Collin’s Affstat Report the average salary for an in-house manager is $50,000 a year and up. Now, factor in health and other benefits, desk space, infrastructure, those costs rise significantly. To support an in-house affiliate manager, a business must plan to spend at least $70,000 – $90,000 in overhead. If the in-house manager decides to leave the company, all of the knowledge and the relationship history usually walks out the door with the manager. Additionally, it may be difficult to find an experienced affiliate manager within a specific geographical area. Some larger organizations leave the affiliate program in the Read More…

Affiliate Summit Update : Day 1

The first day of the Affiliate Summit expo welcomed thousands of affiliates, agencies, vendors, merchants and networks all converging at the Rio in Las Vegas for a jam-packed day of discussions, face-to-face meetings, and conferences. Some of the great benefits of the event for all those involved were: Putting faces to emails: Being in the affiliate marketing industry, the majority of our communications with partners, merchants and networks is done via email and phone. In some cases, we have worked with partners and networks for several years, without ever meeting face to face. However, with the Affiliate Summit, AMWSO had Read More…

Merchants can take Advantage of Falling Dollar though Affiliate Marketing

Every week the dollar seems to be falling further down against all of the other world currencies, including the Yen, Euro and Pound. The bad news this reflects: the rest of the world doesn’t quite have the same faith in the U.S. Economy anymore, and also things will be getting a bit more expensive within the USA, and the power of the dollar decreases.  However, for merchants, the good news is that American products are now less expensive and are more attractive to consumers in other countries. Promoting visits to the U.S.A. is getting to be quite popular to Europeans Read More…

LinkShare China is go.

Well while everyone is raving about the new LinkShare Publisher Dashboard I decided to take a look around the rest of the site to see what had changed. Heading straight to the international section and then over to jobs, and low and behold what do we see jobs for LinkShare China in Shanghai. So it would appear the rumours were true and LinkShare is finally heading into China! Not much else available that I can find on the China launch, the last time it seems to have been mentioned was back in early 2006 in an article inRevenue. Well it will be interested to see Read More…